Simplify your message by choosing a keyword on a 5-digit short code number.
A short code is a 5 digit number that you can use to run your text message marketing campaigns. Your audience can then opt-in to these campaigns by texting your keyword to this short code.
It makes it a lot easier for your audience to remember the number they should text. For example, "Text READY to 55444" is a lot easier to say and to remember than "Text READY to 833-276-5972."