How Textiful Works

Last updated about 1 year ago

It all starts with a keyword. You will create your keyword within the Textiful interface. Your audience will then text your keyword to the assigned number to start the enrollment process. 

Capturing Email Addresses

Let's say you created the keyword ACME on the shortcode 345345. You'd like to collect an email address and sync it to MailChimp. Here is how that interaction would work:

  1. A user texts ACME to 345345.
  2. They receive an automatic, customized reply text asking for their email address. This message comes from 345345 and is in the same text thread.
  3. They reply with their email address and it's captured by Textiful.
  4. Textiful also captures their cell phone, city, state and zip code information behind the scenes.
  5. The user receives a customized confirmation text informing them they are enrolled.
  6. Textiful will automatically sync the collected email address (and other collected information if you wish) to the MailChimp list of your choice.
It's a great way to grow your email list and super simple for both you and your audience!

Capturing More Than Emails

Let's say you want to collect an email address AND their first name so that you can personalize the emails you send. To do this, you'll need to use our 444999 shortcode which allows you to ask for any information from your audience - not just email addresses. More information about the differences of shortcodes is available here.

Here is how that process would look like:
  1. A user texts ACME to 444999.
  2. They receive an automatic, customized reply text asking for their email address. This message will come from a "rollover number" (usually 24411). It will be received in a new text thread. This is required to prevent keyword conflicts.
  3. They reply with their email address to the new number and it's captured by Textiful.
  4. They receive a customized message asking for their first name.
  5. They reply with their first name and it's captured by Textiful.
  6. The user receives a customized confirmation text informing them they are enrolled.
  7. Textiful will automatically sync the collected email address (and other collected information if you wish) to the MailChimp list of your choice.